Email marketing remains a powerful tool for businesses. Here, we look at why it is not dead, including its ability to build relationships, drive revenue, and retain customers in a challenging digital environment.
Benefits Of Email Marketing
The benefits of email marketing are that it is
- An asset you can control
- Perfect for building trust and relationships
- Offers higher engagement rates compared to social media
- Able to send personalised and targeted communication
- Great for generating revenue
- Tool for retaining customers
An Asset You Can Control